The WBJ makes wine business research educational, entertaining, and accessible to the general public. We publish our global research online and make it freely available to anyone. Our wine business teaching cases are designed for use in the classroom. They are decision focused and involve real people and events in the global wine business context. Additionally, most of our research is accompanied by an Instructor’s Manual, making it easy for teachers to adapt this free curriculum for classroom use. If you are interested in obtaining the Instructor’s Manual (teaching notes) for any of our research, please contact us at wbizcase@sonoma.edu.
