Research

Teaching the Time Value of Money: Advantages of the Continuous Compounding (Exponential) Model

Publication: Journal of Instructional Techniques in Finance

Publication Date: Spring 2015

Differential Effects of Brand, Ratings and Region on Willingness to Pay

Publication: Journal of Wine Research

Publication Date: February 4, 2013

Incorporating Multiple-Choice Questions into an AACSB Assurance of Learning Process: A Course-Embedded Assessment Application to an Introductory Finance Course

Publication: Journal of Education for Business

Publication Date: January 17, 2014

Environmental Perceptions on Entrepreneurial Thinking in the Wine Industry

Publication: Journal of Small Enterprise Research

Publication Date: February 1, 2019

Generational Cohort Theory and Wine: Analyzing How Gen Z Differs from Other American Wine Consuming Generations

The purpose of this paper is to identify the wine consumption preferences and behavior of Gen Z wine consumers in the USA and to determine if and how Gen Z differ from other major generational cohorts in the USA.